Prosperous Coach Blog - Rhonda Hess » Niche Marketing for Coaches

Do Your Next Coaching Clients Want What You’re Offering Them?

Rhonda Hess — Tue, 27 Jul 2010 17:44:23 +0000

I know you know what your current coaching clients want. But do you know what your prospects want? There’s a difference. Discovering exactly what prospects want from you is the key to enrolling lots of clients easily. So many coaches miss this, because they already know what they’re selling – their coaching services. It’s a natural [...]

How to Be Influential in Your Coaching Niche

Rhonda Hess — Tue, 20 Jul 2010 13:46:09 +0000

Influence is a new watchword in the world of client attraction. It turns out that being influential is not about knowing it all, having all the answers or being right. It starts with getting meaningful conversations going with the people you serve. Coaches are good at this, so I invite you to apply this with [...]

4 Steps to Create a High Demand for Your Coaching

Rhonda Hess — Mon, 14 Jun 2010 14:06:34 +0000

If you’re honest with yourself, you know this. . . When most people prioritize where to put their hard-earned money, coaching is not high on the list. So why are you trying to convince people to buy it? There’s a better way to get clients. I’ll lay out the four steps below, but it all [...]

Are You Marketing Your Coaching to Seekers?

Rhonda Hess — Tue, 08 Jun 2010 20:00:50 +0000

Coaches are getting smarter. I’m meeting more coaches who know that the typical approach to marketing a coaching business doesn’t work well. They truly want great results, so they are using better strategies much earlier than I did in my coaching career. And it’s working for them. That indicates the field of coaching is attracting more [...]

Where the Coaching Clients Are

Rhonda Hess — Mon, 08 Mar 2010 17:16:56 +0000

Last Thursday I gave a presentation to recent graduates of Coach Training Alliance called Where the Clients Are. I wanted to give new coaches a sure-fire approach to launch a prosperous coaching business, so they can spend less time marketing and more time doing the work they love. I call this talk “Where the Clients Are” [...]

10 Common Challenges Life Coaches Face and How to Solve Them

Rhonda Hess — Fri, 04 Dec 2009 17:03:11 +0000

Finding true success in coaching presents some significant challenges. All are solved with pinpointed focus on one target market, plus a handful of winning strategies and a bit of patience. No joke. Targeting your attraction energy on one viable market is where leverage begins. 10 Common Challenges Life Coaches Face Recognize any of these? Prospects can’t seem to [...]

Real Coaches, Real Results – Kristin’s Success Story

Rhonda Hess — Tue, 01 Dec 2009 13:02:30 +0000

I’ve been saying that coaches can get better results by championing one viable market and offering what their market most wants to buy. I thought some interviews with coaches who have found their success that way would help show how it works. The first Real Coaches, Real Results interview is with Kristin Keffeler. Kristin Keffeler helps [...]