Archive for 'Practice Management'

A Virtual Assistant for Every Coach

My recent post on when a coach should hire a VA brought up some follow up questions. To answer your questions, I interviewed an expert — Kellie deRuyter, business & marketing coach for VAs.

Do all VAs have skills in most anything a coach would need help with?

Kellie: A coach shouldn’t expect any individual VA to be skilled in every task or project the coach might need. Like everyone else, VAs have certain skills they’re great at, others they can perform reasonably well, and some things that just aren’t their forte. Many VAs specialize. The key is to find the VA who best suits your top priorities and your work style preferences, who will also offer expert referrals for tasks they don’t do.

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When Should a Coach Hire a VA?

In the early days of the coaching industry, coaches used to handle everything in their business themselves, from admin to marketing to developing clunky templated websites. It was the “penny wise – pound foolish” mindset of practitioners who hadn’t yet taken themselves seriously as business owners. In the long run, this approach stunted the growth of the coaching industry and coaches alike.

Now, many coaches work smarter. They build their business with the expert support of mentors, web designers and virtual assistants from the get-go. The result: coaches who invest in their business make more money faster. With their learning curves shortened and time well-leveraged, they stay off the money for time treadmill and enjoy themselves more.


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Awakening the Coaching Business Owner in You

Do you think of yourself as a coach or a coaching business owner? Strange as it may seem, how you see yourself could affect your long-term success. Embracing the business side of coaching will shorten your learning curves and help you feel more prosperous all along the way.


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Coaching Business Opportunities – How to Tell the Right Ones from the Rest

I have said that sometimes the winning move is to decline a coaching client or a chance to market your business. You’ll get better results from saying ‘yes’ if you are willing to say ‘no’ some of the time.

But how do you know when to decline? What’s the difference between a good opportunity and the right opportunity?

Only you can say, but here’s how to get started: create your own success criteria, write them down, keep them handy, and use them. Success criteria are ground rules you set to help you decide which opportunities are worth pursuing in your business.


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Coaching Business Opportunities – When It Pays to Say ‘No’

Is every coaching client you have a pure joy to work with?
Do you consistently find the time to market your coaching business and create new programs?
Are you making a great income from your coaching business?

If you answer ‘no’ to any of these questions, you’re not alone. Most coaches grapple with these issues.

Years ago, that was me. I was working very hard, and getting by, but not having the experience I hoped for.

And here’s why… I’d take on nearly any client, any speaking opportunity, say ‘yes’ to every proposal. I’d leap at all the bright shiny objects, never realizing how they wasted my time and energy. I figured, any client at any price is better than none, and any opportunity available now shouldn’t be passed up.


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Five Time Saving Resources for Coaches

Time is the biggest limitation that coaches face. If you place a high value on your time, you’re using prosperity thinking. You’ll make better choices and attract more of what you really want.

One way to leverage your time is to invest in resources that shorten your learning curves and ease time-consuming tasks. You’ll be freed up to double or triple your income.


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Five Jiu Jitsu Moves to Organize Your Coaching Business

My computer consultant was at my office last week optimizing my Macbook for my next business trip. Opening up my email, he said: “OMG, your inbox is clean!” Then he looked around my office. “Are you really this organized?” I am. To be successful I have to be.

Stuff is distracting. If your office and inbox are overflowing and you don’t like it any more, keep it clean with these five Jiu Jitsu moves:


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      • Barbara "Thank you for responding.  Yes, I'm still doing pro bono work. I have not taken this to the level where I'm getting paid.  You make a good point and although there are a vast number of women in this category, it does make me wonder if you're on the mark here. I was told to focus in on..." in response to How to Attract Clients in a More Coach-Like Way
      • Barbara "Wonderful article Rhonda.  I have been a "pro bono" coach for as long as I can remember.  I have gone through a program, hired and worked with a mentor coach, have a company and domain name,  business cards and a Pay Pal account.  Sounds great you might say!  Well, I haven't been able to take it..." in response to How to Attract Clients in a More Coach-Like Way
      • Angela "I truly truly credit you Rhonda with making me realize how incredibly important this is in business.  Now I run around telling everyone how much THEY need to do it!  Still working on my rebranding but it's coming together soon :) ..." in response to How to Attract Clients in a More Coach-Like Way