Archive for 'Online Marketing'

Easy Ways to Publicize Your Coaching Business Blog, Part 3

This is Part 3 of my series on do-it-yourself promotion for your coaching blog. Part 1 covers getting your writing onto other sites that your market reads, and Part 2 talks about using social networking to help build your audience. If you’re not using social networking for your coaching business yet, you can still leverage your [...]

Easy Ways to Publicize Your Coaching Business Blog, Part 2

This is Part 2 of my series on do-it-yourself promotion for your coaching blog. Part 1 talks about a classic blogger’s technique – getting your writing onto other sites where your market gathers, and pointing them back to your blog from there. This post is about leveraging your social networking presence. If you are already using [...]

Easy Ways to Publicize Your Coaching Business Blog, Part 1

If you’re following my advice, you may have decided that the online home for your coaching business will be a blog. Perhaps you’ve already launched your new blog, or you’re getting ready to. Now the question is how to build your audience. There are dozens of ways to drive traffic to your blog, including search engine [...]

How to Fill Your Coaching Workshops Without Hype

It’s a blast when your coaching workshops fill and your ebook sells hundreds of copies! Using language that strikes a chord with your coaching market is a highly creative and satisfying process. Learning how to write compelling copy is essential to your success. This guest post by my friend and well-known copywriter, Michele PW, will [...]

The Beginning of a Beautiful Friendship – Your Freebie and Opt-in System

I know, your mind is on how you’ll get your next coaching client, but that kind of short term thinking will have you running around in circles. If you want to earn a great living from your coaching business, create systems that will bring in a steady stream of prospects who already want what you’re [...]

7 Steps to Your Own Coaching Products, Part 3

This series covers seven steps to innovating, designing and launching your own information products: Tune into Your Niche Market Leverage Your Product Funnel Outline Your Coaching Product Map Out a Project Plan Create Your Product Create Your Marketing Campaign Get Set to Deliver Part 1 talks about the first three steps. Steps 4 and 5 are covered in Part 2. Here’s the scoop [...]

7 Steps to Your Own Coaching Products, Part 2

In Part 1 of this series, I outlined seven steps to innovating, designing and launching your own information products: Tune into Your Niche Market Leverage Your Product Funnel Outline Your Coaching Product Map Out a Project Plan Create Your Product Create Your Marketing Campaign Get Set to Deliver The first three steps are covered in Part 1. Here’s the scoop on steps 4 [...]