Archive for 'Client Attraction'
4 Steps to Create a High Demand for Your Coaching
June 14, 2010 | View Comments
If you’re honest with yourself, you know this. . . When most people prioritize where to put their hard-earned money, coaching is not high on the list. So why are you trying to convince people to buy it?
There’s a better way to get clients. I’ll lay out the four steps below, but it all [...]
Are You Marketing Your Coaching to Seekers?
June 8, 2010 | View Comments
Coaches are getting smarter. I’m meeting more coaches who know that the typical approach to marketing a coaching business doesn’t work well. They truly want great results, so they are using better strategies much earlier than I did in my coaching career. And it’s working for them.
That indicates the field of coaching is attracting more [...]
5 Simple Steps to Your Own Coaching Business Blog
May 11, 2010 | View Comments
Many coaches are launching a blog rather than a static website, to boost list building and attract more pre-qualified clients. A blog site is not limited to the blog content alone; it can include whatever static pages you want, to introduce your offerings to your market. (Just look at mine!) If you’re ready to build [...]
How to Enroll Coaching Clients in Any Situation
May 4, 2010 | View Comments
Dr. Reba J. Hoffman, a former member of Prosperous Coach, has had a lot of wins in her coaching business. Recently she shared a client enrollment story that tickled me so much I had to pass it on.
Everyone who goes through the process of building a coaching business will encounter skeptics who just don’t “get” [...]
Write Your Way to Coaching Business Success
March 30, 2010 | View Comments
I interviewed Carol Hess (no relation to me) about writing, the best gateway skill for marketing your coaching business and boosting your income.
Carol is owner of Tame the Writing Monster where she helps coaches become persuasive and powerful writers on behalf of their businesses.
Listen to this interview and read the highlights below.
Continue reading [...]
