In the early days of the coaching industry, coaches used to handle everything in their business themselves, from admin to marketing to developing clunky templated websites. It was the “penny wise – pound foolish” mindset of practitioners who hadn’t yet taken themselves seriously as business owners. In the long run, this approach stunted the growth of the coaching industry and coaches alike.
Now, many coaches work smarter. They build their business with the expert support of mentors, web designers and virtual assistants from the get-go. The result: coaches who invest in their business make more money faster. With their learning curves shortened and time well-leveraged, they stay off the money for time treadmill and enjoy themselves more.
Last week my Prosperity Inner Circle coaches gathered for their second business think tank retreat at the St Julien in Boulder, Colorado. No longer the only brilliant brain in their business, each of them were supported to take courageous mindset leaps while crafting well leveraged and fun tactical roadmaps for their success. Needless to say, I’m in awe of how they are becoming powerful CEOs of their own coaching businesses.
