Archive for November, 2009

7 Steps to Your Own Coaching Products, Part 1

If you understand what makes your ideal coaching market tick, you’ve got insider knowledge that can be turned into your own money-making products. Offering information products that solve a compelling problem for your market will help boost your credibility, build your brand, and amp up your coaching business revenue.

Here are seven steps to innovating, designing and launching your own products:

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4 Quick to Market Ideas for Coaching Products

To make a satisfying living as a coach, you’ll want to sell your own coaching products. You see, unless your monthly coaching retainer is in the thousands or you carry dozens of clients at once, you can’t make a six-figure income on private coaching alone. Selling your own products is the best way to build trust with your market while you get off the money for time treadmill. The sooner you launch your own products, the better.

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5 Mindsets to Streamline Your Coaching Business Admin

Your coaching business will support you to pursue your true calling, but only if you keep it running smoothly. To do that, create business habits that work for you and are simple to maintain.

It helps to think in terms of processes and flows, rather than tasks. A business is more like a garden than a machine. Here are five mindsets that can help your garden produce a rich harvest.


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Join Me at The Coaches’ Edge Conference

The Coaches EdgeAnnouncing The Coaches’ Edge™ Extravaganza —December 2, 2009

I’ll be speaking at this evolutionary event for coaches in Orlando on the topic of Choosing and Championing a Viable Coaching MarketI’d love to meet you there!

Can’t make it to Orlando? No worries. A recording of the event will also be available on the web.


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A Virtual Assistant for Every Coach

My recent post on when a coach should hire a VA brought up some follow up questions. To answer your questions, I interviewed an expert — Kellie deRuyter, business & marketing coach for VAs.

Do all VAs have skills in most anything a coach would need help with?

Kellie: A coach shouldn’t expect any individual VA to be skilled in every task or project the coach might need. Like everyone else, VAs have certain skills they’re great at, others they can perform reasonably well, and some things that just aren’t their forte. Many VAs specialize. The key is to find the VA who best suits your top priorities and your work style preferences, who will also offer expert referrals for tasks they don’t do.

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      • Barbara "Thank you for responding.  Yes, I'm still doing pro bono work. I have not taken this to the level where I'm getting paid.  You make a good point and although there are a vast number of women in this category, it does make me wonder if you're on the mark here. I was told to focus in on..." in response to How to Attract Clients in a More Coach-Like Way
      • Barbara "Wonderful article Rhonda.  I have been a "pro bono" coach for as long as I can remember.  I have gone through a program, hired and worked with a mentor coach, have a company and domain name,  business cards and a Pay Pal account.  Sounds great you might say!  Well, I haven't been able to take it..." in response to How to Attract Clients in a More Coach-Like Way
      • Angela "I truly truly credit you Rhonda with making me realize how incredibly important this is in business.  Now I run around telling everyone how much THEY need to do it!  Still working on my rebranding but it's coming together soon :) ..." in response to How to Attract Clients in a More Coach-Like Way